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Deepfakes: Seeing isn’t always believing
Why 'feeling true' matters more than being true
Apr 7
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When shortage becomes behaviour
How behavioural science is key to understanding a new world of supply shocks
Mar 27
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How the meningitis B outbreak shows us that COVID isn’t over
Collective memory and the behavioural response to the Men B outbreak
Mar 27
4
Rethinking fragility: A signal of change, not a sign of weakness
What younger generations can teach us about living in uncertain environments
Mar 20
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Should we be more worried about fake arguments than fake news?
And how the misinformation problem may at least be partly ‘elite misinformation’
Mar 4
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Discussions
The dangers of behavioural breadcrumbing
How a single good deed can soften a pattern of self-interest, and why that matters for power and equality.
Feb 25
8
Feel It or Forget It
Why physical media changes how we think, remember, and act
Feb 13
8
From purity to power
Unpicking the wellness cultural operating system: Guest post by Lucy Neiland & Anna Geatrell
Jan 28
4
Beyond habit stacking
What it really takes to sustain change
Jan 27
7
Is ‘being ordinary’ on anyone's New Year’s Resolution list?
How being ordinary might be one of our most overlooked and undervalued human attributes
Jan 12
7
2
The waiting room
How the experience of waiting tells us something quite radical about people and society
Dec 23, 2025
5
2
Where are you now? And why it matters that we ask
The subtle human politics of technology and intimacy
Dec 5, 2025
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Digital witch-hunts: what online abuse teaches us about the politics of definition
From seventeenth-century trials to twenty-first-century deepfakes, the struggle over who gets to define harm remains.
Nov 14, 2025
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The end of “they know best”
New forms of expertise in an age of institutional doubt
Nov 11, 2025
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Lucy Neiland
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Frontline BeSci
All about the activation and application of behavioural science in the real world
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Recommendations
Product Teardowns
Kristen Berman
The Behavioral Gap
Robert Meza
Thinking About Behavior
Elina Halonen
Anthrocurious
Anthrocurious
Topics
Business of behavioural science
Beliefs
Change
Digital
Emotion
Gender
Risk
Trust
Summer reads
They call it love
Alva Gotby's book on the gendered politics of emotion
When God talks back
An amazing read to explore the way in which belief is formed and maintained
Why wellness sells
Arguably one of the best books published on wellness
The revival of political imagination
A really interesting book to dip into on utopian thinking
Seduced by story
A provocation about the uses and abuses of story telling
Human
All about what it means to be human
Blogs
Internal Exile
Thought provoking stuff from Rob Horning
thisanthrolife
Stimulating anthropological thinking
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