Frontline BeSci

Frontline BeSci

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The power of not-knowing
While knowledge is important, a position of not-knowing about the threats we face sparks curiosity and the motivation to navigate uncertainty together.
2
Clocking-it: The emotional literacy of ordinary people
How we all have intelligent and nuanced ways to navigate complex knowledge environments
2
Psychedelics and ‘felt truth’
How a resurgence in psychedelics is actually about a battle for what counts as knowledge
No match for humans?
How human-to-bot relationships are reshaping intimacy, selfhood, and the psychology of connection.
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Luana de Mattos Gabriel
Against the grain: Why change can’t rely on what’s popular
Popularity is a surprisingly conservatising force - what are the implications for behaviour change?
1
Does the emerging tariff-economy mean 'Boom Boom' or 'Brexit' for brands?
Tariffs have wider implications than economic behaviour: there are loaded political issues that have wider implications for the way brands navigate…
The power of the punchline: how jokes can shape change
Jokes are far more significant than witty amusements, aligning us in challenging norms, allowing change to happen
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Is trust in government now a relic of the past?
As governments struggle with a loss of trust - cutting short chances of re-election and impacting policy in key areas- now is a good time to reconsider…
Welcome to Brand Weirding: The strange new logic of brand categories
The psychology sitting behind the way market categories stopped being a shorthand for sense making and started making worlds
Frontline BeSci
Frontline BeSci
All about the activation and application of behavioural science in the real world
Recommendations
Anthrocurious?
Anthrocurious?
Anthrocurious
Product Teardowns
Product Teardowns
Kristen Berman
Thinking About Behavior
Thinking About Behavior
Elina Halonen
Architecting Behavior
Architecting Behavior
Robert Meza
Topics
Business of behavioural science
Beliefs
Change
Digital
Emotion
Gender
Risk
Trust
Summer reads
They call it love
Alva Gotby's book on the gendered politics of emotion
When God talks back
An amazing read to explore the way in which belief is formed and maintained
Why wellness sells
Arguably one of the best books published on wellness
The revival of political imagination
A really interesting book to dip into on utopian thinking
Seduced by story
A provocation about the uses and abuses of story telling
Human
All about what it means to be human
Blogs
Internal Exile
Thought provoking stuff from Rob Horning
thisanthrolife
Stimulating anthropological thinking

Frontline BeSci

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